Friday, April 8, 2011

Fashion’s Night Out 2011 Will Happen September 8 and Include E-Commerce Sites, Too


Fashion’s Night Out details have begun trickling in:
  • FNO 2011 will take place on September 8, 2011, which is a Thursday.
  • If you don’t like leaving the house after 7pm–we relate!–online retailers will have the chance to participate as well. These virtual events are also great for those without FNO in their area.
  • Vogue editors and other girls-about-town will be creating custom sets for Polyvore in the countdown to FNR. (The promotion begins August 15.) We can’t wait to see MMB’s.
  • Anna‘s still incredibly excited about it all, so you should be too. “We’ve come a long way in three years, and thankfully, the fashion industry is much healthier than when we started in 2009, but it could always be better,” she said in a statement. “We’re very proud of the excitement and level of traffic the initiative has inspired over the last two years, and we are eager to see the kinds of events retailers will create to turn all that wonderful enthusiasm into even greater sales this year.
Retailers, take note: The deadline for Fashion’s Night Out collection wholesale orders is April 26, 2011.

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