Monday, August 1, 2011
See the Full New Alexander McQueen Campaign Set; Plus — The McQueen Exhibit Sets a Record
Just as it has been announced that the Costume Institute's "Alexander McQueen: Savage Beauty" set an attendance record over the weekend, the house's Fall 2011 ad campaign — featuring Raquel Zimmermann in her own kind of savage beauty, captured by David Sims — has dropped. As of Sunday night, more than 582,000 people have seen the "Savage Beauty" show, surpassing the previous record — for a fashion exhibition at the Metropolitan Museum of Art — of 576,000, set by “Superheroes: Fashion and Fantasy” in 2008. The McQueen exhibit closes in a week on Aug.
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Ad Campaign
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